Dove

In the world of personal care, Dove has become a symbol of gentle cleansing, nourishing care, and real beauty. Launched in 1957 with its revolutionary Beauty Bar—formulated with a signature blend of mild cleansers and one-quarter moisturizing cream—Dove redefined soap by offering a product that cleansed without drying the skin. Since then, the brand has expanded into a full range of skincare, haircare, and deodorant products trusted by millions around the globe.

Dove’s mission goes beyond products—it’s about celebrating real beauty in all its forms. Through its long-standing Real Beauty campaign, the brand challenges stereotypes, promotes body confidence, and champions inclusivity. Its advertising features people of all ages, shapes, and ethnicities, reflecting the brand’s belief that beauty should be a source of confidence, not anxiety.

From nourishing body washes and shampoos to effective yet gentle antiperspirants, every Dove product is developed with dermatological expertise and designed to be kind to skin. The brand is especially recognized for its commitment to mild, pH-balanced formulas enriched with moisturizing ingredients that leave skin and hair feeling soft, smooth, and cared for.

Dove also leads in sustainability initiatives, from using recycled packaging to advocating for cruelty-free practices worldwide. Its combination of efficacy, kindness, and social responsibility has made it not just a household staple, but a trusted global icon.

Today, Dove continues to inspire self-love and positive beauty, proving that caring for yourself is as much about compassion and authenticity as it is about results.