{"product_id":"wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream-no-10-16-light-blonde-asch-violet-0-66-kg","title":"WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 10\/16 Light Blonde Asch-Violet, 0.66 kg","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eReduce the formation of free radicals for irresistible hair quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003ePure, balanced colour results with natural depth and shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eUp to 100 percent grey coverage\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eUp to 5 levels of lift\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\n\u003cspan class=\"a-list-item\"\u003eUnit count: 60.0\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003cdiv id=\"productDescription_feature_div\" class=\"celwidget\" data-feature-name=\"productDescription\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"productDescription\" data-csa-c-slot-id=\"productDescription_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"umc9x3-5d5pi7-g3q79t-82cy2j\" data-cel-widget=\"productDescription_feature_div\"\u003e\n\u003cdiv\u003e\n\u003cdiv data-feature-name=\"productDescription\" data-template-name=\"productDescription\" id=\"productDescription_feature_div\" class=\"a-row feature\" data-cel-widget=\"productDescription_feature_div\"\u003e\n\u003ch2 class=\"default\"\u003eProduct description\u003c\/h2\u003e\n\u003cdiv id=\"productDescription\" class=\"a-section a-spacing-small\"\u003e\n\u003cp\u003e\u003cspan\u003eWella professionals KOLESTON perfect me+ rich naturals permanent hair colour cream is pure, balanced colour results with natural depth and shine. Our purest permanent hair colour ever with me+ technology. Koleston perfect is the first professional hair colour brand to feature breakthrough technologies. Reduce the formation of free radicals for irresistible hair quality. Alongside pure balance technology which actively reduces free radicals and provides even better protection for the hair bonds during the colouring process. Up to 100 percent grey coverage. Comes in no. 10\/16 Light Blonde Asch-Violet colour shade.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"renewedProgramDescriptionBtf_feature_div\" class=\"celwidget\" data-feature-name=\"renewedProgramDescriptionBtf\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"renewedProgramDescriptionBtf\" data-csa-c-slot-id=\"renewedProgramDescriptionBtf_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"j52q0y-p8empv-ywm76r-9hel7f\" data-cel-widget=\"renewedProgramDescriptionBtf_feature_div\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"brandInsights_feature_div_3\" class=\"celwidget\" data-feature-name=\"brandInsights\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"brandInsights\" data-csa-c-slot-id=\"brandInsights_feature_div_3\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"bwjozy-qu1895-duw4we-vi50t7\" data-cel-widget=\"brandInsights_feature_div_3\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"brandInsights_feature_div_1\" class=\"celwidget\" data-feature-name=\"brandInsights\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"brandInsights\" data-csa-c-slot-id=\"brandInsights_feature_div_1\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"c8mg5u-ub276q-52ynus-rjvp6e\" data-cel-widget=\"brandInsights_feature_div_1\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"aplusBrandStory_feature_div\" class=\"celwidget\" data-feature-name=\"aplusBrandStory\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"aplusBrandStory\" data-csa-c-slot-id=\"aplusBrandStory_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"b8fcqm-x5u6o4-4rdqye-4y7u2b\" data-cel-widget=\"aplusBrandStory_feature_div\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"aplus_feature_div\" class=\"celwidget\" data-feature-name=\"aplus\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"aplus\" data-csa-c-slot-id=\"aplus_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"fefgyf-n28ce3-6fn2v5-vuanwl\" data-cel-widget=\"aplus_feature_div\"\u003e\n\u003cdiv id=\"aplus\" class=\"a-section a-spacing-large bucket\"\u003e\n\u003cdiv lang=\"en_GB\"\u003e\n\u003cdiv class=\"aplus-v2 desktop celwidget\" data-csa-c-id=\"bqy1al-x9bsx6-k61pdl-79yrjx\" data-cel-widget=\"aplus\"\u003e\n\u003cdiv class=\"aplus-content-wrapper\"\u003e\n\u003cdiv class=\"celwidget aplus-module module-2 aplus-standard\" data-csa-c-id=\"aj48zh-wt5e8z-q3q57z-1otrni\" data-cel-widget=\"aplus-module-2\"\u003e\n\u003cdiv class=\"aplus-module-wrapper apm-floatnone apm-fixed-width\"\u003e\n\u003cdiv class=\"apm-sidemodule apm-spacing\"\u003e\n\u003cdiv class=\"apm-sidemodule-imageleft\"\u003e\u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/0cb007e3-9ccc-45e7-9210-82b1e9b91371.__CR0,0,300,300_PT0_SX300_V1___.jpg\" class=\"\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/0cb007e3-9ccc-45e7-9210-82b1e9b91371.__CR0,0,300,300_PT0_SX300_V1___.jpg\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"apm-sidemodule-textright\"\u003e\n\u003ch3 class=\"a-spacing-mini\"\u003eAbout Us\u003c\/h3\u003e\n\u003cp\u003eFully qualified as a hairdresser, Franz Ströher set off to Paris to learn about the latest hair fashions. By 1894 demand was so high, that Ströher set up his first factory in the East German town of Rothenkirchen (Saxony). In 1924 the Ströher’s filed the name Wella, meaning Wave at the German patent office. As wigs and hairpieces fell from fashion, Karl and George reacted instinctively to women’s beauty desires with their own innovation: applying for a licence to develop products that gave hair permanent waves. Much to the excitement of salons, the first Wella perming appliance was mass-produced. Along with this the company aslo supplied salons with their perming agent, Wellin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":48766248616090,"sku":"GW2600","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0586\/3761\/5258\/files\/71wMbE1_4aL._AC_SL1500.jpg?v=1784536911","url":"https:\/\/greenwize.co.uk\/products\/wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream-no-10-16-light-blonde-asch-violet-0-66-kg","provider":"Greenwize","version":"1.0","type":"link"}